An Open Casting Call for Business News Anchors

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Cheddar is a new video news network focused on covering the most innovative products, technologies, and services transforming our lives. The network will cover this news through the lens of the companies and people driving these changes.

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Building the Cheddar Set

We are looking for news anchors to get in front of the camera, live from our studio on the floor of the New York Stock Exchange and booth at the NASDAQ. We’ll add another studio location as well in a few months.

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Full Broadcast setup at New York Stock Exchange trading floor

There are only two criteria to be a Cheddar anchor:

  1. Know and love tech, media, and innovative consumer stocks/companies: You are obsessed with stocks and companies like: GOOG, AAPL, FB, NFLX, TSLA, TWTR, DIS, SQ, LULU, Uber, Airbnb, WeWork, Snapchat, etc. You need to live, breath, and sleep these companies from both the qualitative and quantitative perspectives. If one of these stock moves up or down dramatically on earnings you need to know by how much and why. General statements like “everybody loves Facebook,” “people love their iphones,” “Yahoo needs a lot of help,” or “teens are going crazy for Snapchat” are non starters for a Cheddar anchor. You should be able to report that in Q4 FB monthly active users hit 1.6B and daily active users hit 1.04B. (DAUs/MAUs remain at their all time high of 65%.) You should be able to speak to the fact that AAPL’s “other products” (watches, Apple TV, services, etc.) grew by 62% YoY to $4.3B in Q1 2016. Study and know the numbers and put them in a qualitative context. The analogy we often give is that everyone who works at ESPN loves sports and knows stats — it’s the same thing at Cheddar.

Maybe you’ve never been on camera but you acted in high school. Maybe you work in business or finance and are great at presenting to large groups. Maybe you’ve been running a business blog and creating Snapchat stories about stocks. Maybe you’re a student soon to graduate. Maybe you’re a business print reporter who is at ease in front of the camera when you’re a guest. You don’t need a broadcasting background.

If you’re interested: record a video discussing a recent topic or stock related to the items in #1. A public company’s recent earnings report is an ideal topic. Make sure it’s detailed and has numbers but also discuss the product or strategies that resulted in the performance. 3 to 5 minutes. Post it to Facebook Live (public) or Vimeo (make public or unlisted url anyone can access) and head to this form to submit it.

We look forward to hearing from you!


Written by

President Altice News and Advertising, CEO/Founder @

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